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All figures are collected in real time from our user database

About our users in figures

Number of users: 77,068
Number of hunting teams: 7,223
Average number of hunting days per user and year
Average   22
Easyhunt users   38
95%
5%
Men Women
Distribution by age
1%
9%
17%
25%
23%
15%
8%
1%
0-19 20-29 30-39 40-49 50-59 60-69 70-79 80+
Other

Owns forest property
32%
Owns agricultural property
23%
Runs own business
36%
Do you own a dog?
54%
Interested in fishing
72%
Interested in outdoor recreation
95%

Average spent on hunting per person and per year
Hunting leasehold 9,788 EUR
Purchased hunts and hunting trips 8,001 EUR
Hunting equipment 8,610 EUR
Dog 5,781 EUR
Other 4,368 EUR
Total 36,548 EUR
 
Average monthly salary (before tax) 39,213 EUR
Percentage of members who plan, over the coming year, to buy
Customised hunting vehicle
26%
Other car
23%
Quad bike
13%
Rifle or Shotgun
51%
Rifle scope
48%
Hunting trip abroad
24%

About our users in words

  • They have all actively registered themselves with Easyhunt and they are all hunters
  • They are younger than the average hunter (greater Internet proficiency amongst younger persons means that younger hunters are overrepresented)
  • Users are willing buyers. Vidilab.se has had banners on both Easyhunt and the Swedish Hunters' Association. The number of visitors to Vidilab.se who clicked in via a banner on Easyhunt is four times that of the number of visitors who clicked on the banner from the Swedish Hunters' Association's website.
  • The online hunting shop Jaktkungen calculates that visitors who clicked on their banner on Easyhunt viewed 80% more pages than visitors who found their website via Google.